Dua Lipa Appears in Pastels for New Puma ‘Mayze’ Sneaker Campaign – Footwear News
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Dua Lipa is the face of Puma’s new ad campaign for its “Mayze Leather Pop” sneaker.
In photos released today, the British pop star, who signed to collaborate with the German sportswear brand in 2020, can be seen modeling the chunky platform figure while posing casually on a black leather sofa. The snaps show Lipa wearing a lavender cropped tank top and gray high-rise pants with the new “Mayze” colorway, which features a white base and pops of light green, pink, and blue.
Dua Lipa embodies Puma’s new “Mayze Leather Pop” sneaker.
CREDIT: Puma
The new pastel-accented colorway, which sits atop a stacked rubber midsole, retails for $90. The ‘Levitating’ hitmaker was also recently featured in Sportswear Giant’s ‘She Moves Us’ campaign celebrating women in sport and culture.
A closer look at Dua Lipa wearing the new Puma colorway ‘Mayze’ with pops of pastel blue, pink and lime green.
CREDIT: Puma
Additionally, in December 2021, the artist released his first official collaboration with Puma, a capsule collection inspired by the 90s. The limited edition collection included Lipa’s own version of the Puma “Mayze” sneaker, done in black leather with an iridescent butterfly pattern on the tongue.
Puma “Mayze Leather Pop” sneakers.
CREDIT: Puma
Dua Lipa poses for Puma in her new ad campaign for the new ‘Mayze Leather Pop’ colorway.
CREDIT: Puma
Steph in big sneakers for spring.
CREDIT: Urban Outfitters
To buy: Puma Mayze Leather Pop Women’s Sneaker, $90; Urbanoutfitters.com
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